The SEO, SEM, PPC and Content Marketing Blog - Semrush

School of Rush: Latest Guides and Tutorials
How To Generate $18k Worth of Proposals From LinkedIn in 3 Months
How To Write Blogs for Marketing

Content

6 min read

How To Write Blogs for Marketing (and Readers)

If you advertise a product or service in your blog, particularly excessively, odds are that you’ll alienate your clients and over time your SEO or brand may suffer too. There is a way to write a blog that both markets your product or service AND that readers will love. Simply follow the 5 rules below. Advice on how to write blog posts your readers will love that also let you market your business.
Martin WoodsMar 02, 2017
6 Common Misconceptions About SEO
Native Advertising vs. Content Marketing

Native Advertising vs. Content Marketing: What’s the Difference?

While several businesses and marketers erroneously use native advertising and content marketing interchangeably, these content formats have very different meanings and capabilities. Understanding the difference between these definitions is of particular importance in understanding how internet marketing is evolving while planning for the future.
Brad KeysFeb 16, 2017
Most Common Hreflang Mistakes

General SEO

6 min read

13 Most Common Hreflang Mistakes [Semrush Study]

We analyzed 20,000 websites that have multiple language versions using the Semrush Site Audit tool — a powerful site auditor that checks websites according to approximately 50 parameters. Below you’ll see the percentage of websites with hreflang mistakes and issues which were detected on at least one page.
Elena TerentevaFeb 15, 2017
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